Getting Students for your Courses – Create Authority
Write your own content and make it professional and easy to understand. I know that this sounds hard to believe when your told that professional in-depth content is the best method for getting an audience it’s not always true. I once wrote a report online about management and manufacturing systems and even though it was worded in a difficult context and to the point when I later read it I felt that it was far too much to understand for the basic reader of what I thought was my niche website content.
That goes out for most websites on the internet these days that are successful, they are successful because they are easy to understand and well written for many audiences. I know that if you’re an expert at your niche you can write content in a more professional and lengthy way but be careful to not lose your audience early after two sentences of over in-depth information. Please think about getting straight to the point and telling your audience what’s on offer if your selling something.
You’ll find a far better audience, customer or fan of a blog if your interesting, honest. Fun and above all professionally adapted from training to write about a subject when you expand into other niches. To find students or customers for your product or service think about classified ads in local newspapers or magazines to tell your local potential customers what your selling be it a service or product. You can also write a page on your website that is content based with a clear message of what you are selling using great keywords. For example, you could write a report on teaching English as a Foreign Language and the benefits of teaching abroad or even better you could write about teaching online and how it allows you to travel when are where you want around the world.
This is one of favourites to find students and other teachers that may want to teach for you if you decide to open your own online agency. You could write a blog about how you became a professional online agency and find students via your blog or landing page attached to your subscription form on your blog. Showing your strength or authority through blogging is the key method to a win situation for your business.
Travel blogging is huge on the internet now and I’ve had mentorship in the past by the owner of the world’s most successful blog and travel writer. I started this course that lasted a year in the form of a competition to win a holiday to Bali and even though I didn’t win for my blog been successful I did learn a lot about making a professional blog and marketing it hence I’m able to use what I have learned each and every day in my plans for success online today in whatever I decide to try. I decided I wanted to become just like my mentor and learn about new niches each day to branch out to as many niches as I can to achieve and find more and more success online.
You can find my mentor on his website called The Professional Vagabond from where you can see his blog and even though it’s not a blog I believe to be the best I’ve seen it was marketed extremely well allowing success to come rolling In just like I’m helping you to become successful.
Finding Students and What to Teach Them
There are other methods of finding students such as joining forums from where you can get concrete advice about niches that interest you and you can also find students on student forums with students searching for teachers. Remember that you can round up your niche to a subject your excellent at teaching and choose to teach about that. One example could be social science classes that can cover a lot about the ways we live, how we can improve it and what we must do to make such improvements. It also covers how people are living in various countries, something students want to learn about so they one day can travel abroad.
When you have enough students you can think about doing group classes where students go out and tell their family members and friends about your classes and this will allow you to charge for each student in the group and get them to work together. Students can also find more students for your classes for you to teach from their school helping your business grow.
When students complete a course with you consider offering them a reference for recognition for work or further studies at university or higher education departments because this will help you gain praise from them helping them achieve even more from your lessons and courses online if they so wish to continue.
If you travel with your business your most likely going to meet many international people from around the world from where you can up your game and offer them lessons expanding your service to those you meet. You can teach from any location with an internet connection if it’s appropriate and quiet for you to hear your students.
Your business in the external life could include giving out surveys from where you can collect emails and names of those that are interested to learn from you. Surveys are a fantastic way to achieve a lot with your business where you can collect reviews and comments about your services or products.
Expand your Business
Add a continuous stream of products to your business such as eBooks, presentations, videos and course content. You can sell more services to your current customers and offer them more with the niche you are teaching them be it language development or digital services. You can easily complete this action by implementing more email campaigns to your product launches with Mailchimp from where you can add new landing pages to collect emails from your new products or services that you may want to sell online using my training.
Create new funnels for marketing to sell your new products or services so that you can have a system in your business that sells for you. The five Offer Funnel is great for launches due to it been a system that completes most of your marketing needs for you. You can also offer down priced products after your first campaign if you’re thinking about working on a new niche.
Make videos for marketing as much as you can, continuously and try to keep ahead of your game so that you don’t have create 20 videos in one weekend. I make videos for campaigns that I have already in place just in case I want to add to training for customers that want more information and I can use my videos for marketing later for other products or services. If you’re interested in building a continuity into your Five Offer Funnel you can make the videos that are sent out at say 8 videos a month for a set price with an eBook that explains about the videos. Your continuity, the last step in your marketing funnel is good for creating a monthly subscription where members of your Facebook group and your mailing list that are already customers can pay monthly for training from you.
Basically, you’ll need to make a continuous number of videos to save you time in the long run and if you already have a business plan work from that, so you understand how many videos are needed for the complete training course.
To expand your business more try targeting other markets to get an idea of what other niches need as far as buyers. You can study a market that you want to connect to and expand your business as much as you can. For example, if your teaching a language online try selling courses and then you could create kids’ books or handouts that are visually attractive to the eye and fun. You can draw up a thousand ideas when you are in the mood and choose the ones that you think are needed, fun to do, interesting to customers and take less time to complete. Become a complete professional at what you want to achieve so others can learn from you and allow you to run an excellent lucrative business.
Find out what other marketers are doing that already own a business and work on ideas that can achieve more with your hard work in making the ideas even better for your own customers. Don’t copy content but make it better so that your business gets ahead of its competitors. Read lots of books that relate to the business your building and get used to learning from the books. One of my favourite books to date is Jeff Walkers, ‘The Launch’ that builds you up to your first launch by using an authoritative feel to writing content on your website’s pages and your email campaigns.
Think about sourcing your work and getting various content written for you by professional writers. This might sound expensive, but you can find freelancers on Fiverr who are more than willing to write for you for a price. Don’t work to much alone and find time for relaxing so that you don’t burn yourself out with work. It’s easier to do work on your business when your active and refreshed and ready to place some valuable time into it. I take breaks quite often especially when I’m struggling to place sentences together and nine times out of ten if I relax, I often am able to write an in-depth eBook in a few days be it only a few pages it will be an excellent resource for starting an online business.
Thank You for taking my six-step training to improve your future for becoming an online business creation from where you will become successful and ready to sell your niche to the billions of people searching for your product as online entrepreneur.